2007-05-25
在不经意中得奖—HP WW CIRCLE AWARD
说这话真不是假谦虚,这是我在惠普6年来所得到的最高奖励,想到它,我心里面首先跳出的是这几个字:厚积薄发。
今天收到的公司内部发送的MyIPG News Summay邮件道出了今年CIRCLE AWARD的情况:
Six IPG employees or teams from the United States, China and Chile recently received HP CIRCLE Award trophies in recognition of their best-in-class marketing programs. An additional 22 IPG employees were selected as finalists in the annual internal competition, which included a record-setting total of 433 entries this year.
The finalists were chosen by their HP peers, and the trophy winners were selected by a judging panel of external industry experts. The judges considered the unique nature and context of each project, including special challenges, budgetary constraints and task complexity. Judges based their decision on their experience and intuition, plus a defined list of criteria such as collaboration, innovation, consistency and effectiveness.
我的名字还有幸被第一个提到
IPG’s trophy award winners were:
The Creative Home Printing Campaign, represented by Nina Li of IPG China, for Best Website Marketing Experience
The Creative Home campaign was an online program designed to reward existing customers and attract new ones with a series of template-based printing projects. There were 129,034 website page views and 12,399 kit applications submitted over a 3-month period. Based on that great success, the team was asked to repeat the program for Chinese New Year and achieved even better results.
今年是公司第三次举行全球的市场行销活动的内部比赛,共有15个category的最终大奖产生,我第一次参加,得了2个提名(分别是web marketing 和digital marketing)和一个大奖,怎能不让人激动呢?连同这次去美国开会领奖的经历,足够我开心一个月的时间了!
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